Privacy Policy

This Privacy Policy describes how Lustre & Sage (“we”, “us” or “our”) collects, uses, stores and shares your personal information when you visit or make a purchase from www.lustreandsage.com.au (the “Site”).

By using our Site, you acknowledge the practices described in this Privacy Policy.

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device and browsing activity. This may include information about your web browser, IP address, time zone, device type, operating system, cookies and similar technologies, the pages or products you view, how you interact with the Site, and the website or search terms that referred you to our Site.

We refer to this automatically collected information as “Device Information”.

We collect Device Information using technologies including:

  • Cookies – small data files placed on your device that may contain an anonymous or pseudonymous unique identifier. Cookies help us operate the Site, remember preferences, understand how visitors use our Site and support analytics and advertising.
  • Log files – which may record information such as your IP address, browser type, internet service provider, referring and exit pages, and date and time stamps.
  • Web beacons, tags and pixels – electronic technologies that allow us and our third-party service providers to understand how visitors interact with our Site and marketing communications.

You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the Site.

When you make or attempt to make a purchase through the Site, we collect information necessary to process your order. This may include your name, billing address, shipping address, payment information, email address and phone number.

We refer to this information as “Order Information”.

When we refer to “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information.

MICROSOFT CLARITY

We use Microsoft Clarity, a website analytics service provided by Microsoft, to understand how visitors interact with our Site and to improve the user experience.

Microsoft Clarity may collect information about interactions with our Site, including clicks, mouse movements, scrolling, page views, selections, inputs and other browsing and interaction activity. Clarity may also collect information about your device, browser and operating system, as well as information through cookies and similar technologies.

Clarity may use this information to provide analytics, heatmaps and session recordings that help us understand how visitors use our Site, identify areas for improvement and improve the functionality and user experience of our Site.

Microsoft Clarity uses cookies and similar technologies, including a pseudonymous identifier, to associate interaction data and help generate analytics. Microsoft states that Clarity applies measures designed to protect sensitive information, including masking certain input information.

For more information about Microsoft Clarity and how it handles information, please refer to Microsoft's privacy information and Clarity documentation.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information we collect to:

  • Fulfil orders placed through the Site, including processing payments and arranging shipping.
  • Provide order confirmations, invoices and other transactional communications.
  • Communicate with you regarding your order or enquiries.
  • Screen orders for potential risk or fraud.
  • Provide customer support.
  • Where permitted and in accordance with your preferences, provide information about our products, promotions and services.

We use Device Information to:

  • Help screen for potential risk and fraud.
  • Understand how visitors use and interact with our Site.
  • Analyse website traffic and performance.
  • Improve and optimise our Site.
  • Understand which products and pages are most relevant to our customers.
  • Measure the effectiveness of our marketing and advertising.
  • Improve the overall customer experience.

SHOPIFY

Our online store is powered by Shopify. Shopify provides the e-commerce platform that allows us to sell our products and process orders.

Shopify may collect and process information about your use of our Site, including information necessary to operate the online store, process transactions, provide services and support analytics and other functionality.

For more information about how Shopify handles personal information, please refer to Shopify's Privacy Policy.

GOOGLE ANALYTICS

We use Google Analytics to help us understand how visitors use our Site, including information about website traffic, pages viewed, interactions and other analytics.

Google Analytics may use cookies and similar technologies to collect information about your use of our Site. We use this information to analyse website performance, understand customer behaviour and improve our Site and marketing activities.

For more information about how Google handles information, please refer to Google's Privacy Policy.

MICROSOFT CLARITY

We use Microsoft Clarity as described above to analyse visitor interactions with our Site, including through heatmaps and session recordings.

Clarity may collect interaction and device information through cookies and similar technologies. Microsoft states that Clarity's cookies may store a unique pseudonymous identifier that is used to associate interaction data.

For further information about Clarity's cookies and data collection, please refer to Microsoft's Clarity documentation.

SHARING YOUR PERSONAL INFORMATION

We may share your Personal Information with third parties where reasonably necessary to operate our business, provide our services, process orders, understand how our Site is used, provide advertising and marketing services, or comply with legal obligations.

These third parties may include:

  • Shopify, which provides our e-commerce platform and related services.
  • Payment providers, which process payments for purchases made through our Site.
  • Shipping and fulfilment providers, where necessary to deliver your order.
  • Google Analytics, which helps us analyse website traffic and customer interactions.
  • Microsoft Clarity, which helps us analyse how visitors interact with our Site through analytics, heatmaps and session recordings.
  • Advertising and marketing platforms, where applicable, to help us measure and deliver relevant advertising and marketing communications.

We may also share your Personal Information where required to comply with applicable laws and regulations, respond to lawful requests for information, protect our rights, prevent fraud or protect the safety and security of our Site and customers.

BEHAVIOURAL ADVERTISING

We may use information collected through cookies, pixels, tags and similar technologies to understand how visitors interact with our Site and to measure the effectiveness of our advertising and marketing.

Where applicable, advertising platforms may use information about your browsing activity to help us deliver advertising that may be relevant to you.

Our advertising and marketing services may include platforms such as Meta and Google.

You may be able to manage or opt out of certain personalised advertising through the privacy and advertising settings provided by the relevant platform or through your device or browser settings.

COOKIES AND TRACKING TECHNOLOGIES

Our Site uses cookies and similar technologies for purposes including:

  • Essential website functionality.
  • Shopping cart and checkout functionality.
  • Remembering preferences.
  • Website analytics.
  • Understanding how visitors interact with our Site.
  • Measuring marketing and advertising performance.
  • Supporting relevant advertising and marketing activities.

Third-party services used on our Site may also place cookies or similar technologies on your device.

You can control cookies through your browser settings. Depending on the type of cookie and the technology involved, disabling cookies may affect certain features or functionality of the Site.

For more information about Shopify's use of cookies on merchant storefronts, please refer to Shopify's Cookie Policy.

DO NOT TRACK

Some browsers offer a “Do Not Track” setting. Our Site does not currently respond to Do Not Track signals by changing its data collection practices.

DATA RETENTION

We retain Personal Information for as long as reasonably necessary to provide our services, fulfil orders, maintain appropriate business and financial records, resolve disputes, prevent fraud and comply with our legal and regulatory obligations.

Where information is no longer required, we may delete or de-identify it, subject to any legal obligations requiring us to retain it.

YOUR PRIVACY RIGHTS

Depending on your circumstances and applicable Australian privacy laws, you may have rights relating to the Personal Information we hold about you, including the right to request access to or correction of your information.

If you would like to make a request regarding your Personal Information, please contact us using the details below.

We may need to verify your identity before processing certain requests.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes to our business practices, technology, third-party services, legal requirements or other operational reasons.

Any updates will be posted on this page, and the “Last updated” date will be amended accordingly.

CONTACT US

If you have questions about this Privacy Policy, would like to request access to or correction of your Personal Information, or would like to make a privacy-related complaint, please contact us at:

Email: info@lustreandsage.com.au

Lustre & Sage

We will consider and respond to privacy enquiries and complaints in accordance with applicable privacy laws.